Owner and Founder Dena Ferrell Nance brought the idea of affordable high-fashion accessories to Franklin's Main Street in April of 2001 in a quaint retail setting offering choice accessory items from New York and Los Angeles. In the years since, extensive travels domestically and abroad have brought Nance's original designs and her unique picks of industry offerings to customers worldwide. With a celebrity clientele and loyal trendsetters, Nance's line of accessories continues to evolve with major fashion trends and the latest technology.

The Holiday 2009 collection from whats-in-store TM introduces innovative designs with a focus on nostalgia, recycling, and functionality.  The signature Etched Collection is digitally designed in-house with the assistance of artist Leeann Eubank and lasered out of stainless steel, brass, and copper sheet metals...all of which are recycled.  Hand-beaded bib necklaces add a striking accent to the mix while super-sized earrings make bold statements.  And as always, the Justifiable Jewelry collection is getting an update with fresh designs representing the mission of many charitable organizations and benefiting many worthy programs.